Three Bollywood actors make it to one of Forbes’s lists, a place where you’d usually find the likes of Lakshmi Mittal or the Ambani brothers. The list — powerful celebrities who endorse cellphones — features Shah Rukh Khan (Nokia), Abhishek Bachchan (Motorola) and Aamir Khan (Samsung). India, says the article by Elizabeth Woyke, is the global capital of celebrity cellphone promotions, thanks to the fact that it is the world’s fastest growing cellphone market and that it is rich with a plethora of homegrown superstars. Read the full story here.
For the story in pictures:
SHAH RUKH KHAN
Occupation: Actor
Region/territory: India
Brand ambassador for: Nokia phones
The world’s largest phone manufacturer doesn’t work with many celebrities but makes an exception for Bollywood star Shah Rukh Khan, who says he has used Nokia phones for more than a decade. After pairing on a popular commercial last December, the company began sponsoring Khan’s cricket team this spring.
0 Responses to “Bollywood stars on Forbes list: stars and cellphones”