The Pink Chaddi (panty) campaign

pinkIn response to the recent acts of moral policing by right-wing Hindu groups, a Bangalore-based group has launched a campaign to support India’s “Pubgoing, Loose and Forward Women.”

[Last month, members of a self-styled pro-Hindu moral brigade forced their way into a pub in India's coastal city of Mangalore and assaulted some young girls for "violating traditional Indian norms" and behaving in an "obscene manner." The men belonged to a right wing group called Sri Rama Sene (Lord Ram's Army). Read that story here]

The “Consortium of Pubgoing, Loose and Forward Women” will collect pink underwear and send them to the men behind the pub attack on Valentine’s Day on Saturday.

The “Pink Chaddi” campaign started as a group on Facebook on February 5 by a young woman, has already enrolled more than 3,000 members – women and men — with many more circulating mails asking people to donate pink underwear to temporary offices set up in different cities, or to send the material directly to Sri Ram Sena office.

Says Nisha Sudan, a journalist working with a news portal who started “The “Consortium of Pubgoing, Loose and Forward Women” : “We had to respond in some way or the other because if we don’t then these guys will win. Pink chaddis are nothing but a metaphor to how disgusting they are.”

Here’s the link: http://thepinkchaddicampaign.blogspot.com/

pubWhat can you do?
Step 1: It does not matter that many of us have not thought about Valentine’s Day since we were 13. If ever. This year let us send the Sri Ram Sena some love. Let us send them some PINK CHADDIS.
Look in your closet or buy them cheap. Dirt-cheap. Make sure they are PINK. Send them off to the Sena.

The address to send the package is:
The Pink Chaddi Campaign,
C/O Alternate Law Forum,
122/4 Infantry Road
(opposite Infantry Wedding House)
Bangalore 560001
Karnataka

The last date for collection is 11 February for Delhi and 12th for Bangalore.

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1 Responses to “The Pink Chaddi (panty) campaign”


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  1. 1 Bring on those chaddis at Asian Window

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