Hidesign and the French connection

In Mint-Lounge, Priya Ramani profiles Dilip Kapur, president and founder of Hidesign:

Dilip Kapur, founder of Hidesign

Dilip Kapur, founder of Hidesign

What did luxury powerhouse Louis Vuitton (LV) see in a (relatively) small Indian leather goods manufacturer? How did the French brand even think of setting up a factory-its first in Asia and one that will likely end up being its largest in the world-in Puducherry of all places? Why did the intensely private company buy a stake in Hidesign, an Indian company that began as a hobby in 1970s Auroville, India’s French hub?

Dilip Kapur, 60, president of Hidesign, the free spirit who began his life as an entrepreneur with Rs25,000 (for a sewing machine, some leather and a worker, all accommodated on a thatched shed on his roof) and who now has a Rs100 crore turnover, can’t answer these questions.

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