In its 100 years of publishing, the exotic alpha male has been a staple of the Mills and Boon romance. With the launch of English-language editions in India earlier this year, the publishers are looking at the Indian prince idea.By Samanthi Dissanayake / BBC Magazine:
The tale of the passionate desert sheikh who sweeps secretary Janna Smith off her feet in Violet Winspear’s 1970 romance Tawny Sands is perhaps the quintessential Mills and Boon story.
“His tone of voice was softly mocking, but she knew he didn’t really jest. He was Raul Cesar Bey and the further they travelled into the desert the more aware she was of his affinity with the savage sun and tawny sands.” Shocking and suggestive, the tale of their love was wildly popular with a generation of readers.




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